If you haven't heard the news, on April 22nd, a.k.a. Earth Day, Whole Foods officially eliminated the distribution of plastic shopping bags to their customers, which means that shoppers have to use paper bags or bring their own.
Sounds great, right? This will totally protect their environment because everyone will bring their own bags, right?
A few days ago, I biked over to Whole Foods to do some shopping, and I can honestly say that out of the, oh, 200 people in the store, there was only one other person besides me who brought their own bags. That means, obviously, that almost all of those people took their groceries home in paper bags.
Now, I will say that at least Whole Foods' bags are made from 100% recycled paper, but I'm sad the store's reforms aren't having a more positive effect and motivating shoppers to bring their own bags—although, I'm not sure Whole Foods ever thought they would.
Maybe one day, Whole Foods will make a real commitment to the environment and start charging customers for each paper bag they take.
Afterall, IKEA saw a 92% decrease in the number of bags used at their stores when they instituted a fee, and grocery stores all over Germany charge people for bags and people almost always bring their own.
...I think this means I need to write Whole Foods yet another letter.